Schedule Facebook Posts

Posted by Ric RAT on Wednesday, June 12, 2013

Knowing schedule Facebook posts is an art that few master and is vital as it will help your own page on Facebook to increase engagement with your fans.


First, define Engagement: the ability of interaction that takes your brand or business with your prospect (target customer), creating a compromise between the two.

Why Schedule posts on Facebook ?
Because it's the only way to generate that desired interaction with your fans. If you can not interact with your fans on Facebook, you will gradually lose. What I mean is that it will continue to be fans of your page on facebook but not see your posts and it's like existirierás not for them.

What determines whether a publication of your fan page is displayed on the profiles of your fans is the EdgeRank algorithm . In short EdgeRank publications will show your fans to interact with your product more and the degree of acceptance (Likes, Comments, Sharing) from them.

Therefore it is very important to schedule posts on facebook, because if you know the day and time you have your fans more active on Facebook , you'll know the exact date and time to schedule posts on facebook and achieve more interaction with your fans and achieve greater impact.

But you also have to base your publications for the quality of the same, rather than the number of publications. You must know what types of publications further engage your fans , and use the largest

What tools do you use to schedule posts on facebook ?
The best tool to schedule posts on Facebook is what we have in the same Facebook.

Just go to "Status" on your Facebook page and at the bottom left of that box you have to click on the blue clock. He will ask you to specify the year, month, date and time. Finally you give click on "Calendar".



Please note that if you choose a past date, your post will be located at the date of the Timeline of your page on facebook. In addition, you can only program up to six months (for example, we are in July and can be programmed only through December) and time chosen should be at least an additional 15 minutes to the current time.

There are other interesting tools for programming in facebook: Hootsuite, Tweetdeck, Gremln, etc..

Watch what you'll say: Use these tools to other social networks like Twitter, LinkedIn or Google+, but do not use it with Facebook!

Why not use other tools to schedule posts on facebook
A study by Applum (the company that created the application and the report Edgerank Checker ), has determined that it is best to manually post if you want your fans to interact ... and think "engagement" with them as they found that post through third-party applications (Hootsuite, Tweetdeck, Gremln, etc..) involves receiving 88% fewer interactions.

The reason for this decline is that Facebook penalizes third party applications on your algorithm. Furthermore, when multiple updates from a single application, Facebook can condense in the same story. This significantly lowers the number of prints in the profiles of the fans and the possibilities of interaction, becoming a single publication.

Additionally, fans can block your publications receiving easily from third party applications, which also detract impressions. Moreover, some applications do not include images featured on upgrades, which also make it less attractive these publications when commenting on them.

What indicates that facebook publications program should be done only from nuetra page on facebook for greater reach and impact.

In summary, Schedule posts on facebook :
The Engagement is what will make a post on your fan page reach the largest possible number of fans of your page.
You have to know the time and date that your fans are more active on Facebook.
Know what types of publications generated more Likes, Comments and Sharing.
Make publications manuals on Facebook, and if you want to program them using the one you have on Facebook.
Help me get more people to know this information sharing it in your social networks. Thank you!

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